Louvain medical
Louvain medical Python, Django, AWS Louvain Medical is a Belgian scientific medical journal. Fenxi completely redesigned their online platform in collaboration with Lucie Dewaleyne (design & project management), integrating new features: SEO optimization, online payment via Stripe, and online reading of the journals. All of this was done with a budget three times lower than the previous […]
Context
Louvain Medical is a Belgian scientific medical journal. Fenxi completely redesigned their online platform in collaboration with Lucie Dewaleyne (design & project management), integrating new features: SEO optimization, online payment via Stripe, and online reading of the journals. All of this was done with a budget three times lower than the previous provider. Result: +350 subscriptions in just 3 months.
The problem
- An ageing interface, far from current standards.
- Navigation poorly suited to reading on mobile.
- No structured subscription journey.
- Rich scientific content, poorly showcased.
Solution
- A complete UX/UI redesign of the site.
- Design of the subscription funnel and online payment.
- An online reading space for subscribers.
- A rebuilt admin so the team can publish without us.
- Technical supervision of the AWS hosting.
Lucie et Nolwenn, c’est avant tout une équipe passionnée qui transforme des idées en réalités numériques. Leur expertise et leur créativité se retrouvent dans chaque projet, offrant à leurs clients des sites internet élégants, performants et sur mesure. Ils apportent une attention particulière aux besoins spécifiques de chacun, alliant professionnalisme et chaleur humaine.
Our approach
Discovery
Interviews with the team and subscribers, an audit of the existing journey, priorities set.
Design
Mockups of the reading experience, the archives and the subscription flow, signed off screen by screen.
Build
Site and back office in Python and Django, online payment, archive migration, AWS hosting.
Handover
Team training, documentation, code and access handed over. The team published the first issue on its own.
Results
Three months after launch, the journal sells its subscriptions with no manual intervention, publishes its issues on its own, and pays less than before for a wider scope.
Start with a diagnostic
Before redesigning anything, we look at your current interface: the friction points, what's costing you conversions, and where to start. You get three deliverables and a priority order.
A similar project?
We take 30 minutes to understand what you need. You leave with a clear opinion, even if we end up not working together.
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